Interesting! and glad that you are using one that doesn't block most of the mobile experience!
Are the chats getting picked up after hours too?
Are the chats getting picked up after hours too?
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This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →
Selling cars is a team sport. Make your vendors join your team.
- Thread starter joe.pistell
- Start date
- Dec 19, 2018
- 876
- 897
- Awards
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- First Name
- Bill
ActivEngage takes over during after hours. They actually do a pretty good job of answering basic questions. It's amazing the questions people expect to have answered at 3 a.m.
Sweet!
I don't do 3am but I am definitely an after hours shopper.
I guess they expect those answers because that is what chat is for, isn't it?
I don't do 3am but I am definitely an after hours shopper.
I guess they expect those answers because that is what chat is for, isn't it?
✨ AI Highlights
The thread argues that car dealers should shift their vendor management strategy from obsessing over lead volume metrics to establishing true partnerships where vendors take responsibility for their tools' role in the complete sales journey. Key contributors emphasize that dealers must demand vendors align their KPIs with actual car sales outcomes, document clear scope and expectations, and innovate beyond lead generation—with one vendor noting that real progress happens when vendors treat dealer relationships as their own business. The emerging insight is that dealers have an "invisible internet audience" of website visitors who never generate tracked leads but still convert to sales, suggesting the industry has been measuring vendor success through the wrong metric entirely.
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