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I think it is a great idea.  I send TM thank yous sometimes when a sales customer has been to our store and I've never had anybody complain.


But then, I like TM.  And hate waiting through the voice mail log-in and prompts necessary to hear an actual message.  Which, when you get there, is usually a time waster like, "Hi, this is ______. Give me a call when you get a chance."  Grrr.  Text does that way faster and is more convenient.


Of course, the way to test the idea is to simply ask yourself, "Would I want a store/dealership/vendor to send a text thank you to me?"