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Using AOV, one can add a default Intro and Outro to each recording individually OR once the videos are piped over to UnityWorks Media they can add an Intro and Outro. UWM can even change up the Intro and Outro based on data included in particular fields within your inventory feed. Previous experience and A/B testing years ago pointed towards getting straight to the actual video of the vehicle yields the better results. If you're going to include an Intro, keep it short and sweet! Somewhere in the 5 second range.


UWM does offer the option of doing the voiceovers on my in-house walk-around videos. My original intent was to shoot the video and then have UWM perform the voiceover reading from my custom comments (something that have been doing for me for years) until my dreams were shattered as I was informed that they were getting out of the live voiceover business in order to "scale" operations. From what I heard on other videos, the new voiceovers will be the typical generic ones that IMO offer very little value - power locks, ABS, traction control, power window, blah blah blah. Every now then they will pick up a standard feature like Sunroof or Bluetooth that adds some value but the voiceovers never match up with what's being shown in the video at that time - this is where I find the voiceovers to become a distraction.



 


I've personally taken over the operations of photos and videos of our pre-owned inventory, every layer of additional merchandising I add, takes me away from other priorities. At some point you have to decide what giving you the batter return, hence the reason for this post...


In-house recorded vehicle WITHOUT a voiceover VS stitched image video WITH generic voiceover





I tend to agree Craig but I'm not aware of a service that offers the SpinCar-esque 360 with highlights options and features. There is a service called SpinCar and they place icons within the Spin (combined images) but the clickable icons are used for close up (separate photo.)


Something else that I have been toying with is https://fyu.se/t/fuyuse - this is a mobile app spin feature that's pretty cool. Download and check it out - https://itunes.apple.com/us/app/fyuse/id862863329?mt=8