Reading through this thread had me laughing but also seeing the frustration players like TrueCar have caused at the Dealership level. They do in fact have data feeds that give them information on regional car sales. This is nothing new though to the dealership. Handling customers who come in with their Carfax, KBB and an assortment of other paperwork and demands is just part of being sales professionals. It will be interesting though to see how TrueCar handles something that Dealers regularly get accused of.
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TrueCar sued by dealers
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TrueCar wins, but fights on Company prevails for now in 4 of 5 legal actions filed in 2015
Four of the five lawsuits filed against it this year have been dismissed or withdrawn.
"At the end of the day, we invest a lot of time, money and effort into our regulatory compliance and compliance with all laws," Johnny Stephenson, TrueCar's chief risk officer, told Automotive News. "Obviously it is of great importance to us because we are deeply committed to operating lawfully. Winning these lawsuits is a reflection of that."
"One is the suit brought by the California New Car Dealers Association in May, accusing TrueCar of acting as an unregulated and unlicensed broker. A judge dismissed the suit on Dec. 7 but gave the association 20 days to amend its claim and refile."
Catch the rest here -- http://www.autonews.com/article/20151221/LEGALFILE/312219969/truecar-wins-but-fights-on
Four of the five lawsuits filed against it this year have been dismissed or withdrawn.
"At the end of the day, we invest a lot of time, money and effort into our regulatory compliance and compliance with all laws," Johnny Stephenson, TrueCar's chief risk officer, told Automotive News. "Obviously it is of great importance to us because we are deeply committed to operating lawfully. Winning these lawsuits is a reflection of that."
"One is the suit brought by the California New Car Dealers Association in May, accusing TrueCar of acting as an unregulated and unlicensed broker. A judge dismissed the suit on Dec. 7 but gave the association 20 days to amend its claim and refile."
Catch the rest here -- http://www.autonews.com/article/20151221/LEGALFILE/312219969/truecar-wins-but-fights-on
Thanks for the update. I remember reading about this months ago but hadn't really followed the story.
✨ AI Highlights
Dealers representing 117 franchises are suing TrueCar for over $250 million, claiming false advertising about haggle-free car buying and misleading claims about showing actual transaction prices paid by other buyers. The thread debate centers on whether TrueCar's marketing claims about disclosing real selling prices are legitimately false or simply misunderstood, with participants clarifying that TrueCar does receive transactional data from participating dealers through OEM feeds and third-party data companies. The consensus leans toward the lawsuit having limited merit on advertising claims, though broader frustration emerges about TrueCar's role as a profitable middleman that ultimately harms dealer profitability.
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