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Dear Diary.

I am quickly approaching the time when I need to be establishing the site architecture model. You can't do a makeover THEN change the link structure. This is a grueling part of the process as EVERYTHING rests on this. The architecture must be friendly to humans and bots alike. It must be optimized, yet not overly so, It must be flexible to accept change should change be needed. It must be optimized for Catalogue/eCommerce . Catalogue sites (like ours) has lots of dupe content. Also, I need to improve the PR (Page Rank) to the SRPs (Search Return Pages) thru link sculpting. 50% of my organic search traffic lands on the home page. That needs to change where most of my long tail organic search traffic goes into the site (where it belongs).

I will be comparing my research and notes along side my able webgurus at Homenet, Matt Scalicone & Mike Weiss. To help me create a best of class solution, I'll be spending a few hours with the the famous SEO, Michael Gray, aka GrayWolf on a Blog series dedicated just to this topic: How To Silo Your Website: The Masthead

<blockquote data-quote="joe.pistell" data-source="post: 13423" data-attributes="member: 7">Dear Diary. I am quickly approaching the time when I need to be establishing the site architecture model. You can't do a makeover THEN change the link structure. This is a grueling part of the process as EVERYTHING rests on this. The architecture must be friendly to humans and bots alike.&nbsp; It must be optimized, yet not overly so, It must be flexible to accept change should change be needed. It must be optimized for Catalogue/eCommerce . Catalogue sites (like ours) has lots of dupe content.&nbsp; Also, I need to improve the PR (Page Rank) to the SRPs (Search Return Pages) thru link sculpting.&nbsp;&nbsp; 50% of my organic search traffic lands on the home page. That needs to change where most of my long tail organic search traffic goes into the site (where it belongs).&nbsp;I will be comparing my research and notes along side&nbsp; my able webgurus at Homenet, Matt Scalicone &amp; Mike Weiss.&nbsp; To help me create a best of class solution, I'll be spending a few hours with the the famous SEO, Michael Gray, aka GrayWolf on a Blog series dedicated just to this topic:&nbsp; <a href="http://www.wolf-howl.com/seo/how-to-silo-your-website/" target="_blank">How To Silo Your Website: The Masthead</a></blockquote>

[QUOTE="joe.pistell, post: 13423, member: 7"] Dear Diary. I am quickly approaching the time when I need to be establishing the site architecture model. You can't do a makeover THEN change the link structure. This is a grueling part of the process [U]as EVERYTHING rests on this[/U]. The architecture must be friendly to humans and bots alike. It must be optimized, yet not overly so, It must be flexible to accept change should change be needed. It must be optimized for Catalogue/eCommerce . Catalogue sites (like ours) has lots of dupe content. Also, I need to improve the PR (Page Rank) to the SRPs (Search Return Pages) thru link sculpting. 50% of my organic search traffic lands on the home page. That needs to change where most of my long tail organic search traffic goes into the site (where it belongs). I will be comparing my research and notes along side my able webgurus at Homenet, Matt Scalicone & Mike Weiss. To help me create a best of class solution, I'll be spending a few hours with the the famous SEO, Michael Gray, aka GrayWolf on a Blog series dedicated just to this topic: [url=http://www.wolf-howl.com/seo/how-to-silo-your-website/]How To Silo Your Website: The Masthead[/url] [/QUOTE]

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