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Joe, you know that when the marketing is right, the quantity and quality of your leads improves.  The main reason that I am going back to a store or stores is that I miss working with salespeople.  You can take a young person with a high school education and show them how to make an above average living.  What salesperson doesn't want to work an ample number of high quality leads? 


If I had seen a 300% increase in sales but flat sales, you would see one radical cajun standing on someone's desk. It wouldn't be the first time that I called a meeting.  It destroys your ROI, your budget and the morale of your salespeople.  I do know of one organization where the Internet department desks their own deals.  Not only have they increased sales and closing ratios but also gross.