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Hi Ryan,

Boy, I forgot some basic stuff like I was a new guy.

New car dealer. Lots of restrictions on design elements, no current vendor restrictions.

Current vendor has made no updates in years, with no overhaul planned. Site looks & feels very dated. Even as site traffic goes up, VDPs & repeat visits go down. Support is sometimes ok, sometimes good.

What do I like? Well, staying put means infinitely less work, so that's nice. The site is not terrible. It looks decent on mobile.

I want a site that makes people want to call / email / come in / buy a car / mail us money / etc.