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It never bothered me or the team when a customer no showed after confirming the appointment two or three times. The blame goes to the person setting the appointment and who is training them. If you're not giving the customer a reason to come in and giving them to much information (Order Taker) what reason do they have to come in for???


Can you use a gift card? Yes, but isn't every other dealer doing the same? Depending on the customers wants and needs and giving them two or three reasons why they need to come in now is the key.


I had fun with it when a customer no showed. I would call the customer at 10:00 PM or 11:00 PM and ask: if they were still coming in, the reason why is because I was still at the dealership waiting on them and if it was OK for me to go home now:) "I was at home" Doing this every time a customer no showed helped me get them in the store and I close 75% of them because they felt obligated to me.



I love car sales and the challenges it comes with!


Manny