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Jared, Nobody is conditioned to lie.  You are either honest or you're not.  They don't have to say "XYZ offered me (exactly) $1000 more for my car". They can simply say, "I believe my car is worth $1000 more". 


I'm pretty sure that I go back before you were born.  I didn't lie to customers back then.  Those customers that you are "honest with up front", still think you are a crook.


We had shoppers back then.  The only way for a customer to learn about cars (out there) was to visit dealerships ...all of them.  We had to convince them that we had the best vehicle, for them, without them leaving our dealership.  Our salespeople had to know our products and our competitor's products. Today, dealerships are lucky if their salespeople know their own.  We had closers not whores.  I don't think that they even teach closing techniques, but that is the difference between being a salesperson and being a clerk.


Today, the average buyer visits 1.3 stores.  They have already made up their minds ...not shoppers but buyers.  You still need to close them.  I have closed plenty of liars in my time.