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Obviously this is about more than just an iPad lol.

Normally I would agree with the consensus here--if someone is selling 30 cars a month, why fix something that isn't broken? Certainly they're doing something right. But here's my thing. Mr. 30 doesn't 100% self-generate his own leads. In this day and age, it's rare to find someone who can sell 30 cars from floor ups alone. I think if anyone is going to use the store's resources (i.e. BDC appointments, equity software, etc.) that they should at least follow the basic process put in place for those programs.

Major props to Mr. 30, because no matter how easy he makes it look, it's tough selling cars. But personally if I was a dealer, I'd rather have a staff of 10 salespeople who can average 15 cars a month each by applying the techniques they were trained on, than a staff of 1 rock star who can sell 30 cars and 9 salespeople who struggle to hit their 10-car quota.

If your top sales pro is the reason you're pushing out 120 units a month and not 150 units a month, you should probably reevaluate your priorities.