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Question to the DR community.

Reps need to tips on how to improve their videos. Does anyone make a best practice tutorial?


Customers like these vids because it's personal.  They respond to them because no one else does this.  If personal videos catch on and your competitors does this, you've lost your edge.



p.s. For me, that video was painful to watch.   For the 1st 60 secs, I couldn't see the truck, all I saw was fenders.  I had to wait for 45-60 secs to see the "hot options" on this truck..  "Power windows & locks, cruise..."  ahhh, no mention of the moonroof or 4x4 or... ?  Get in the truck, light up the engine and talk about how easy it starts & it's sounds.  Show your customer the pilots view, the dash, the HVAC stack, show him the backup camera,  open the moonroof!! His "Ford Certified Intro" would be a great close (i.e. why buy from me).