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Chris Obviously what your doing is better then nothing and your process is going to be different, then pretty much any other store, every store has their quirks. To be honest i'm interested in your approach, I may not be sold but it still interests me because you seem to believe in it strongly.  Also I would never try to make the impression over here that we are expert on the subject, as you can see from my post way at the beginning some of our workarounds are mediocre. I do know this though implementing video in most cases is going to be positive.

On the subject of the Camaro Vid, obviously they want to know it is available, but I can think of a million things to say or that the customer may want to know.  For us we want to make the appointment (which I'm hoping most of you do as well), we want the customer to see and hear their salesperson, that way when they come in they already know who they are looking for and why they should buy our "Camaro" not the one down the street, use the video to build rapport and value.