Will you increase mobile ad spend? Have you already?

[JessicaRuth]

@Kelly Wilson How we've missed you! I'm so happy you've stopped by. YES! You need to move that site!

 

[JessicaRuth]

Interesting that they say Remarketing is shrinking. I will have to do some thinking about that and why it would be happening if it's still the dominant avenue. Maybe remarketing doesn't work as well on mobile?

Either way, thanks for interrupting TrueCarRefresh with something else

Ehhh....we get on a roll sometimes, don't we?

It works on mobile.

Here's some stuff...

 

[Jeff Kershner]

We did a good deal of mobile display and it's not performing too well. I think it may be more the ads than the platform.

Whoaha it's Kelly coming out from under the rock. Nice to see you rejoin the community.

So when you say it's NOT performing well, can you elaborate? Curious.