Will you try advertising on live streaming?

[JessicaRuth]

I'm just going to put this right here:

The average live streaming user spends 106 minutes per day glued to their stream(s) of choice. I'm talking about Twitch - the online streaming outlet where gamers can stream themselves playing video games and other gamers will watch and chat with them.

I'm curious - would you ever try advertising on Twitch?

 

[Jeff Kershner]

If it matched the demographics of the vehicles/brand I was selling, I would consider it. Your ad would need to be edgy and resonate with the "gamer". Possibly offer some type of incentive for the gamer/twitch subscriber - allowing for lead attribution.

 

[lisarathburn]

Could you please elaborate live streaming?

 

[kylewilliam]

Yes, I would consider advertising on Twitch. With users spending over 100 minutes daily on streams, it’s a highly engaged audience, and creators often upload videos alongside their live streams, which can extend reach and engagement. This makes it a good platform for brand exposure and targeted promotions.

 

[tcdownloader]

That’s a great point! Twitch is huge right now — not just for gamers, but also for brands who want to connect with a younger, highly engaged audience. The chat interaction and live content make ads feel more authentic compared to traditional platforms.

Personally, I’d definitely consider advertising on Twitch clip, especially through targeted sponsorships or pre-rolls during streams that align with my niche. Even small clips can go viral and give long-term exposure.

 

[quickymagazine]

Platforms like Twitch, YouTube Live, and Facebook Live offer dealerships the opportunity to engage with audiences in real-time. Live video streaming allows viewers to get a closer look at vehicles, feel a sense of connection with the dealership, and ask questions on the spot, which can significantly improve conversion rates and lead to more sales. QuickyMagazine recently highlighted how live streaming is transforming marketing strategies for local businesses, including car dealerships.