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Well, maybe by percentage more Get It, because many that didn't lost their shingle. But as I read through even recent posts on this very forum -- dealers out their paying for ILM and CRM, or no CRM, and making efforts to increase 3rd-party leads and signing their databases over to Edmunds..... Ooooof. I have to wonder.I think a lot of dealers are Buzzword Savvy -- but do they REALLY get it?? I dunno... Good topic for a conversation though.But I do agree with you that even the ones who do Get It cannot become complacent -- the Next Big Thing is here -- and it's "Pull."
Well, maybe by percentage more Get It, because many that didn't lost their shingle. But as I read through even recent posts on this very forum -- dealers out their paying for ILM and CRM, or no CRM, and making efforts to increase 3rd-party leads and signing their databases over to Edmunds..... Ooooof. I have to wonder.
I think a lot of dealers are Buzzword Savvy -- but do they REALLY get it?? I dunno... Good topic for a conversation though.
But I do agree with you that even the ones who do Get It cannot become complacent -- the Next Big Thing is here -- and it's "Pull."