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3 Birds Marketing — DealerRefresh Vendor Library
3 Birds Marketing
a DAS Technology company
Limited discussion
3 DealerRefresh discussions
Visit Website ↗
About suggest a correction →
3 Birds Marketing is a Chapel Hill, NC-based SaaS automotive marketing technology company, founded in 2009, that offers a Consumer Data & Experience Platform (CDXP) combining online and offline dealership data (CRM, DMS, behavioral, and demographic) to deliver hyper-personalized, automated multi-channel marketing campaigns for car dealerships. The platform includes data mining, advanced analytics, business intelligence dashboards, and automated messaging across the full customer lifecycle—from prospect through retention. In June 2023, DAS Technology (parent brand of Digital Air Strike) acquired 3 Birds as its ninth acquisition, making DAS the largest CDXP provider in the automotive market.
What you do with it
automate personalized, data-driven marketing campaigns that combine CRM, DMS, behavioral, and demographic data, so they can reduce manual marketing effort while maintaining consistent, relevant outreach to every customer segment
When a dealer needs to engage prospects and existing customers across multiple channels throughout the ownership lifecycle
3 Birds Marketing provides an all-in-one platform with pre-built templates and support, so they can launch and sustain professional marketing programs without building internal capability
When a dealer lacks in-house marketing resources or expertise
Community evidence → Stable
The DealerRefresh community references 3 Birds Marketing briefly and positively, grouping it alongside IMN and similar vendors as an endorsed all-in-one solution with pre-built templates and support. No negative sentiment, critical comparisons, or implementation complaints appear in the provided quotes. However, the community commentary is sparse and surface-level—there is no detailed dealer testimony about measurable outcomes, pricing, or post-acquisition (DAS Technology) service quality, making a balanced verdict difficult to construct from the available evidence.
3 mentions · 3 positive · Scored from 20+ years of candid DealerRefresh discussion. Scores shift as new conversations happen.
POSITIVE
"participants endorsing services like 3 Birds Marketing, IMN, and 1to1 Newsletters"
Monthly Newsletters →
POSITIVE
"3 Birds Marketing, LLC, a Chapel Hill-based interactive marketing agency, is proud to announce that on September 2, 2011, the United States Patent and Trademark Office (USPTO) received and acknowledged the company's patent application for its unique and innovative integrated marketing platform."
3 Birds Marketing Granted Patent-Pending Status for Proprietary SEO Marketing Solution →
POSITIVE
"complete all-in-one solutions with pre-built templates and support (IMN, Sensible Driver, 3 Birds Marketing)"
eNews Letters →
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