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AutoRaptor — DealerRefresh Vendor Library
AutoRaptor is an AI-powered automotive CRM platform designed for independent, BHPH, LHPH, RV, marine, and powersports dealerships, offering lead…
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AutoRaptor is an AI-powered automotive CRM platform designed for independent, BHPH, LHPH, RV, marine, and powersports dealerships, offering lead management, unified communications (text, email, call), desking, and reporting in a single web-based solution. The platform supports 80+ integrations across DMS, inventory, credit, and vehicle history systems, and includes an AI Sales Assistant that responds to inbound leads in under 60 seconds. AutoRaptor operates as a subsidiary of MojoTech, a Providence, RI-based technology company.
What you do with it
manage and follow up on every inbound lead without adding headcount, so they can convert more leads into appointments consistently
When a dealer's sales team is drowning in leads but short on staff and time
adopt a GM-certified or OEM-compliant CRM with minimal setup complexity, so they can stay compliant while keeping the sales team productive
When a franchise dealer needs a CRM that meets OEM certification requirements
access dealership-grade CRM tools without enterprise-level pricing, so they can run a professionalized sales process at an independent or mid-market cost structure
When a dealer principal or GM is evaluating CRM options on a tighter budget
Community evidence → Stable
The DealerRefresh community consistently praises AutoRaptor for ease of use and affordability, with sales staff adoption cited as a genuine strength — one community member noted 'sales guys love it and it's really easy to use, not extremely expensive.' Its OEM compliance credentials, particularly GM certification, surface as a concrete differentiator for franchise dealers locked out of their preferred CRM. However, reporting and analytics are a meaningful sore spot: one dealer directly called out the inability to report on key funnel metrics like Appointments/Contact and Showed/Sold, and a separate thread tied a 4% e-lead close rate struggle to the platform, with peers recommending VinSolutions or Promax for deeper tracking. The community acknowledges AutoRaptor's capabilities but notes a lack of detailed hands-on reviews, leaving evaluators with limited peer validation beyond surface-level impressions.
Ease of use and sales team adoption3 mentions
Affordable pricing relative to feature set3 mentions
OEM / GM certification compliance2 mentions
Weak reporting and funnel analytics2 mentions
Low e-lead close rate concerns1 mention
Limited depth of public hands-on reviews2 mentions
Peer-recommended alongside other CRM alternatives2 mentions
7 mentions · 4 positive · 1 negative · Scored from 20+ years of candid DealerRefresh discussion. Scores shift as new conversations happen.
POSITIVE
"Using Autoraptor CRM which is great for a lot of things, but doesn't allow us to report on Contacted/Leads, Appointments/Contact, Appointments/Showed, Showed/Sold."
What would you do BDC or no BDC? →
POSITIVE
"Autoraptor CRM - sales guys love it and its really easy to use, not extremely expensive"
iDMS review →
POSITIVE
"Dealers highlight its accessibility and OEM compliance credentials as key selling points, particularly for franchise stores that want functional lead tracking without complex setup."
Community Review: AutoRaptor →
POSITIVE
"forcing them to seek alternative certified GM vendors like AutoRaptor or iMagic"
GM Internet Lead Response Time - OFFICIAL thread →
NEGATIVE
"Sachin Raja struggles with a 4% e-lead close rate using Autoraptor, while others recommend VinSolutions and Promax for better tracking and reporting capabilities"
In Store Processes →
MIXED
"AutoRaptor is noted as affordable and feature-capable, but the thread lacks detailed hands-on user experiences."
AutoRaptor CRM? →
NEUTRAL
"recommendations from peers across multiple platforms, including Dealer Socket, ImagicLab, AutoRaptor, and Dealer.com"
Looking for a new CRM →
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