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Lambos Digital LLC — DealerRefresh Vendor Library

Lambos Digital LLC is a Charlotte, NC-based digital marketing and media buying agency, founded in 2017, that specializes in streaming TV (CTV/OTT)…
Lambos Digital LLC is a Charlotte, NC-based digital marketing and media buying agency, founded in 2017, that specializes in streaming TV (CTV/OTT) advertising, programmatic media planning, and paid media management for automotive dealerships and dealership groups. The company offers its proprietary Dorado platform for real-time campaign analytics and transparent campaign management, and also executes media across Google Ads, Amazon DSP, Facebook, and streaming audio channels. Its dealership clients have reported significant results including reduced agency fees and substantial year-over-year lead growth through its data-driven, full-funnel advertising approach.

What you do with it

analyze and optimize their media buying strategy to eliminate waste and reallocate budget to higher-performing channels, so they can reduce annual advertising spend while increasing lead volume
When a dealer group is managing advertising spend across multiple channels and suspects they're overpaying due to inefficient media allocation or third-party intermediary fees
develop and execute a full-funnel digital video advertising strategy that reaches customers across streaming platforms and connected devices, so they can drive measurable increases in website visits, form submissions, and in-store traffic from streaming TV channels
When a dealer wants to expand their digital advertising beyond traditional paid search and social into emerging channels like streaming TV and connected TV
provide transparent, data-driven media planning that explains channel selection and expected ROI based on analytics, so they can build confidence in media spending decisions through analytical rigor rather than vendor black-box claims
When a marketing director at a dealership is uncertain about which media channels and vendors to trust for performance advertising

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