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LVL Up Auto — DealerRefresh Vendor Library

LVL Up Auto logo
LVL Up Auto
Limited discussion 5 DealerRefresh discussions
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Sales enablement and training platform for automotive retail

What it's hired to do

discover and compare vetted vendor options from a structured database of 300+ companies, so they can find the right technology fit faster without starting from scratch
When a dealer is evaluating or searching for new software vendors across categories like CRM, DMS, marketing, or F&I
track and organize their vendor portfolio in one place, so they can maintain visibility and control over their dealership tech stack
When a dealer is managing multiple active vendor relationships and contracts
access community-sourced reviews and context on vendor solutions, so they can make more informed vendor decisions with reduced risk
When a dealer wants to evaluate a specific vendor's reputation before committing

Community evidence → Stable

Community voices on DealerRefresh are uniformly introductory and promotional in tone — no critical or negative feedback appears in the provided quotes. The platform is positioned by its founder Jon Berna (formerly of Driven Data) as a vendor discovery and management tool, and a partnership with DealerRefresh itself signals institutional endorsement. One neutral mention references a specific list of 48 DR-related products on the platform, suggesting early but real utility. Because the platform appears to be newly launched, the community has not yet produced substantive evaluations of whether it delivers on its core promise.
Vendor discovery and search utility3 mentions
Founder/team credibility (Jon Berna, Driven Data background)2 mentions
DealerRefresh partnership and platform endorsement2 mentions
Early-stage / limited depth of community validation2 mentions

5 mentions · 4 positive · Scored from 20+ years of candid DealerRefresh discussion. Scores shift as new conversations happen.

POSITIVE
"Jon Berna introduces LVL Up Auto, a new vendor management platform designed to help dealerships discover, evaluate, and manage their relationships with software vendors across 300+ companies spanning categories like CRM, DMS, marketing, and F&I."
Announcing: LVL Up Auto - Vendor Management Platform →
POSITIVE
"Jon Berna, formerly of Driven Data, is launching **LVL UP Auto**, a new vendor tracking and review platform designed to help car dealers find and evaluate vendors."
Vendor Tracking & Reviews Making a Comeback | Jon Berna w/ LVL UP Auto →
POSITIVE
"Alex Snyder announces a partnership between LVL UP Auto and DealerRefresh to help showcase vendor solutions like MotoAcquire to dealers"
Super Review: MotoAcquire →
POSITIVE
"platforms like LVL UP Auto are a great resource in searching"
What Interests a dealer? →
NEUTRAL
"On LVL Up we have a list of 48 DR products: [URL="https://app.lvlupauto.com/mainSearchVendors"]LVL UP Auto | Dealership Vendor Management[/URL]"
Looking for a new digital retailing vendor to replace AutoFi →

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