Dealers, just say no to Programmatic. For that matter, say no to Google Search Partners, display and video too. Concentrate on Google Search and Facebook targeted to in-market shoppers.
There is just way too much ad fraud to be wasting your dollars on sketchy networks and agencies.
https://marketingland.com/anti-frau...HY05EXC9vXC9HVDJGNmRmK1d4eFVkTmxZQnlGTzdKZCJ9
There is just way too much ad fraud to be wasting your dollars on sketchy networks and agencies.
https://marketingland.com/anti-frau...HY05EXC9vXC9HVDJGNmRmK1d4eFVkTmxZQnlGTzdKZCJ9