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AAISP Conference & Exposition- March 2007

Jeff Kershner

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The 2007 AAISP Digital Dealer Conference & Exposition is coming up. I was not able to attend last year, though I was a member. I'm not sure if I'm even a member anymore. I think my membership ran out and I don't see my GM paying to renew it. I guess I could pay for it out of my out of my own pocket. I don't know..I want to support anything and anyone that encourages dealer technology to the next level but I still feel like nothing is really happening over there. There have been some changes and it looks as if Digital Dealer is taking a more active role, so I guess we'll see.

Anyways, the
event will be held March 12 - 15, 2007 at the Marriott Airport Hotel in Nashville, TN. If you plan to join AAISP and Digital Dealer at this event --
You can get more information here.

aaisp_logo_1_1.gif
 
Bob,

I don't think anyone can effectively answer this for you. There are times where you have to just test your market. Others are successful with 3rd party lead vendors that I have had to luck with and vise verse. It boils down to what your selling, your consumers and your market.

But, if I have to give any advise..I would start with AutoUSA or Dealix if your looking for new car 3rd party leads. Work each lead to the bone, track your performance for each vendor and lead.

-Jeff
 

✨ AI Highlights

Jeff Kershner posts about the 2007 AAISP Digital Dealer Conference in Nashville, expressing mixed feelings about renewing his membership due to uncertainty about the organization's progress. The thread quickly shifts when an anonymous user asks for third-party lead provider recommendations, with Jeff suggesting AutoUSA or Dealix as starting points while emphasizing the importance of testing your own market. A follow-up response confirms AutoUSA worked well for that dealer but Dealix did not, underscoring Jeff's point that results vary by market.

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