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  1. Sales42

    Rank the CRMs

    If you or anyone had the misfortune of using CDK CRM, you will understand what I am going to say next. ELeads WAS a good CRM, then CDK bought it. Enough said.
  2. Sales42

    Is tracking 1st Appointment Set after sale valuable?

    If that first appointment after sale was a service appointment then yes it would be valuable
  3. Sales42

    Outgoing calls using Click to Call are being marked as SPAM

    If it is not marked spam and you use a local area code, I am finding it pops up weird town names and the customers just do not answer. It stifled our call production.
  4. Sales42

    5 Top Questions a Virtual/Outsourced BDC can NOT answer?

    From experience, it is hard to answer these: Can you sit in it and tell me if it was smoked in? Can you send me a video? Is there rust on the frame (if it is not shown in pics)? Side note: Is there a recording of past Refresh Fridays?
  5. Sales42

    Has anyone stopped using CarGurus since Covid started (March 2020)?

    We did big time. We stopped focusing on quantity of third party vendors and instead focused on quality. We measured leads, website conversions, and sales and the data did not support keeping cargurus on. Not to mention their cost is extravagant at this point. We reinvested the Cargurus...
  7. Sales42

    Watch fanatics? Rolex, Omega, Tudor, Casio (the God Watch)

    Am I the only lame one that wears an iwatch? I live off the reminders a notifications.....
  8. Sales42

    What are the modern BDC Benchmarks?

    What would you consider healthy percentages?
  9. Sales42

    What are the modern BDC Benchmarks?

    It is 2021, and we are slowly surviving this pandemic. But the way we sell cars has changed. What would you consider the benchmarks for internet to appt to sold ratios? How do we measure BDC effectiveness in 2021?
  10. Sales42

    If everything shut down again tomorrow

    We were surprised in the first shut down by service not doing well and sales doing very very well. Dealers were considered essential here, so we continued business. I think if it happens again, our focus will be on keeping everything even keeled.
  11. Sales42

    Documenting Your Lead Handling Rules

    I want to hear more, one of my biggest issue is BDC inserting themselves for credit on leads.
  13. Sales42

    OEM Advertising GEO-guidelines

    Look for something about your AGGSA.
  14. Sales42

    Where is Amazon going with this?

    Like CDK digital retailing?
  15. Sales42

    Why Run Facebook Ads for Your Dealership? More Importantly: HOW

    Think of it as the Sunday Paper. You would pick your best units, put them together in an ad, and Sunday morning someone would be reading the paper and see them. Facebook is the new "paper". People are there for information, entertainment, or news so having your ad units handed to them in a...
  16. Sales42

    New GM Website Options

    Although this seems exciting, GM will put the same backwords rules for any website vendor they approve. At this point we will probably stick with CDK. At least CDK is familiar with all the hoops they have to jump through.
  17. Sales42

    Piss Poor User Experience / Usability

    That text service is offered by Edmunds, and they recently updated to a less intrusive and cleaner mobile chat.
  19. Sales42

    Opinions on Digital Advertising Companies

    Our OEM is giving us a list of Digital Advertising companies to choose from that will be Co-opable. With all of the years of experience in this forum, I wanted to get your input on companies you have used that truly excel at SEO and SEM. Give me a review of them!
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