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AutoTrader.com Pricing???

Many are disgusted with what autotrader has turned into, many are afraid to say anything, many dealers stepping down with product or cancelling, many sales people working twice as hard to earn almost half as much, many mid level execs trying desperately to climb to senior exec level to further seperate themselves from field sales & operations, many good people have departed the company the past year out of frustration, many inside autotrader offices reading this wondering when if ever this thread will ever end.
 
Lightnup,

I think you'll be out of a job before me, did you read Chip's email? I think he was talking about you when he said he will eliminate discretionary spending!!!!

Sitting on your computer all day and blogging is not the right way to spend autotrader's money! I'm sure dealers would prefer a small discount in lieu of your bloated salary. You are a known target now, so watch out!!!! it might take them longer to find me!
 
Wow, elimination of "...discretionary spending". Having decimated sales peoples pay plans and raised rates the percentages they have, they've run out of room. Good luck to both of you. In the immortal words of Johnny Cash "I hear that train a comin', it's comin' round the bend"
 
TTT,

I understand now why you have to cut and paste directly from private emails...your reading comprehension isn't good enough to paraphrase something without getting it wrong. Go read Chip's email again... "eliminating discretionary spending" is not in there.

You probably shouldn't use the TTT moniker unless you actually know how to TTT.
 
I can't believe I am about to say this, but I am actually beginning to like Lightnup.

I have absolutely no respect for somebody who would go around trashing his employer like TTT. Whether TTT is an AC or reports to a DSM is inconsequential, in my opinion. Somehow his/her job is directly related to the selling or servicing of ATC accounts, which is how ATC makes its money. If TTT feels so strongly against his employer's tactics, he should quit. Simple as that. Reason? His/her activities on behalf of the company, whether in sales or not, help ATC to achieve exactly what he is railing against!

At least Lightnup seems to genuinely believe in what ATC is trying to accomplish, whether us in retail like it or not. That is admirable, and working hard to promote a company whose products, services, and philosophies you believe in is called integrity. Look it up TTT.
 
@lightnup @Tim Morris

I "copy-pasted" 2 emails, one was a job announcement (which is public information) and the other was a retirement notice (not a top secret)...

Lightnup wants to turn things around, make me look like a bad girl hoping that would score him points with his puppeteers.

I am expressing my point of view, some might consider that brave others disloyal, obviously the AT robots and brown noses think of me as the latter.
 
Integrity: adherence to moral and ethical principles; soundness of moral character; honesty. If you only knew how some autotrader sales people have been treated would you be laughing at the word integrity. Saying one thing and doing another are in fact two very different things.
 

✨ AI Highlights

Dealers and industry observers debate AutoTrader's rising costs and whether the platform delivers enough value to justify them. The thread draws comparisons to lower-cost alternatives like carsforsale.com ($99/month), caroodle.com ($300/month), and TrueCar's tiered independent dealer pricing, with several vendor reps jumping in to pitch their own services. The key takeaway is widespread dealer frustration with AutoTrader's pricing model, lack of performance guarantees, and long-term contracts, driving interest in cheaper competitors.

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