Biggest Issues With Your CRM?

[Dennis Walsh]

Hello! I wish I would have found this sooner.

I've built my own CRM and am considering licensing it for other dealers. What issues are you having with your CRM(s)?

Quick background... I own Wheel Kinetics, a used car dealership in Arizona. We started selling mostly online in 2010, and none of the CRMs would sell vehicles how I wanted them sold, so I built my own. Now it's morphed into a huge app that also does my accounting, recon management (including a checklist app for the mechanics), customer payment via ACH, and can even automatically bid at auctions. And generating vehicle specific advertising pictures on the fly, e.g.

You can view the current version at Wheel Kinetics and see the future version at Crosscut (My dealership's rebrand, site is in testing now, buggy, and not feature complete -- launching late this month).

Here's a quick click around of the backend/admin


Any comments or insight is helpful. Happy again to be a new member!

 

[CallingCorbyn]

Well the number one CRM problem out there is that sales reps won't even use the dang thing because there are too many features. I love VinSolutions as much as the next gal, but I feel like there are 30,000 things on my screen at all times. Keep it simple, that way they can squeeze notes in between appointments.