- Apr 20, 2009
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I don't know... the NY Post??? What does Cliff Banks have to say? 


I don't know... the NY Post??? What does Cliff Banks have to say?![]()


Hi @jon.berna. My $0.02 sees CDK takeover of CARS as yet another nail in the coffin of innovation in our space. Everywhere we look, the theme among the big boys are "consolidation, not innovation".
The big boys had better be careful, this obsession to rollup vendors into a "single sign-on, you can't leave me platform"...

If CDK can make it happen, they would be an instant "one stop shop" competitor in the market.

I was thinking the CDK website offering would be improved instantly, and if they could get OEM approved adoption across the board.. as far as Cars.com goes it could be rolled up into the existing CDK sales & advertising division.The best, the MOST you should hope to see is a consolidated statement/bill. And that will take years, as you hear and read about all the great integrations that actually aren't happening
I was thinking the CDK website offering would be improved instantly, and if they could get OEM approved adoption across the board.. as far as Cars.com goes it could be rolled up into the existing CDK sales & advertising division.
Cars.com faces shareholder pressure from activist investor Starboard to improve profitability or consider selling the company, prompting a major restructuring that includes approximately 100 layoffs. Forum members criticize Cars.com's historical disconnect from automotive industry expertise and dealer needs, contrasting their performance unfavorably with competitors like CarGurus and Autotrader who have delivered more trackable results. The consensus suggests Cars.com's challenges stem less from market potential and more from internal culture and leadership that underestimated dealer requirements and moved too slowly on innovation.