This #RefreshFriday: Connected TV is taking Digital Advertising by Storm.
We sit down with Tom Park of Tom Park Media Group and Peter Jones Sr. Director of Premion, both representing Hoot Interactive to discuss how the traditional cable TV landscape is quickly being transformed and what dealerships need to know about this huge shift in video/TV advertising.
What exactly is CTV, OTT and DSP?
What should I ask when talking to an OTT vendor?
How does the technology work with connected TV?
.. a few questions that’s going to be answered.
If you have any questions yourself, feel free to post them below before we get started. If you have a question during the LIVE show on FB, use the comments to post your questions and most likely we will ask at that time.
Here is the recording of today's...