Hey Mark B,
I don't see what you are getting at with the parallel between Reynolds accounting, Google and DealerRater. Are you saying that it is an either/or situation? Can you clarify your comment or question? I admit that I can be slow, but I am just not following you.
One thing I can tell you for sure is that the DealerRater team doesn't train an either/or strategy, the new PUSH feature serves as evidence to that. The principles we teach are much more holistic in terms of ORM. You need to be aware of everything so that you can actively leverage the things that are marketable to improve lead to show and closing ratios.
I don't see what you are getting at with the parallel between Reynolds accounting, Google and DealerRater. Are you saying that it is an either/or situation? Can you clarify your comment or question? I admit that I can be slow, but I am just not following you.
One thing I can tell you for sure is that the DealerRater team doesn't train an either/or strategy, the new PUSH feature serves as evidence to that. The principles we teach are much more holistic in terms of ORM. You need to be aware of everything so that you can actively leverage the things that are marketable to improve lead to show and closing ratios.
