Facebook Inventory Advertising / Retargeting

[umer.autojini]

if you have schema.org then the stock id should be the sku value. If not then you are better off changing your catalog to match that ID. As same thing could be used for Adwords/Bing re-targeting

To auto do this... you need to be able to add some java script... may be using Google Tag Manager and assuming you have a way to select the html element that has the stock id in it and say you have jQuery... then it is something like this...

var stockIds = [];
jQuery('div.stockNum').each(function(){
stockIds.push(jQuery(this).text());
});
fbq('track', 'ViewContent', {
content_ids: stockIds,
content_type: 'product'
});

 

[TYLER CONN]

Can you share results with us?
I feel like every dollar I spent with Facebook to date was a wasted dollar.

I agree!

 

[Rick Buffkin]

What on earth would convince someone that it's ok to build a Facebook ad and link the ad on Facebook to the Google SRP's for the dealership???

https://www.google.com/search?q=Eve...GhTzX8tvvbBS_DRC1TGeLAQ0YKyG3aTXtCkLKH1-y5QY4

 

[AlbertoEbert]

Simple Steps to Create a Facebook Retargeting Campaign
1. Log in to your Facebook Ads Manager and select Audiences.
2. Click on Create Audience and select Custom Audiences.
3. Select Website Traffic.
4. Select your target audience from the dropdown menu.
5. Get your pixel code and place it on your website.
6. This can make your Facebook Retargeting campaign successful.