• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →

Facebook Questions and Google +1 – A Boon to Your Dealership or Just Noise

Exactly.
People can start planning to have multiple Google accounts registered under different names with different cell phone numbers, then use multiple proxy services delivering other IP addresses so that every vote is unique i.e. if you have 1000 of these you can get 1000 plus ones. So, big money will enable you to have more plus ones. Of course there will be companies offering cheaper solutions just like the ones who sell backlinks, auto tweet, auto blog and advanced website copying services that modify original content so it cannot be seen as plagiarism.
There will be a sharp rise in cloud computing allowing access to multiple clouds and multiple proxies.. even sharing IP with other social network users i.e. those making bit torrent applications can develop programs where you can hop onto someone else's IP address with a different identity to increase +1's
It is going to be fun for those people who work on the dark side and never get caught. They profit from exploiting the web. I am not one of them but I am not ignorant of their activities