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Getting found is only half the battle - SEO is NOT enough

Discussion in 'Online Marketing & Best Practices' started by Ed Brooks, Jun 14, 2017.

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  1. Alexander Lau

    Alexander Lau
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    Whitespark isn't bad either, but they dropped the ball with me not too long ago. Just stopped responding to us.

    It's a combination of both, being found and chosen. If you're absent on the major local listing outlets, there is no choice. Your credentials are going to be whacked. I see loads of dealers that aren't even close to where they should be. I can query them locally and see it. It's fairly pathetic. Like I said, a protocol has to be introduced asking customers for their reviews (content). There are a few automotive-centric systems out there outlining this stuff.
     
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  3. reverson

    reverson
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    Yes agreed, there are two halves in the battle. :)

    Some dealers may have become too focused on the SEO getting FOUND aspect, and forgot about the other half - working on giving customers an actual reason to CHOOSE them.
     
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  4. Ed Brooks

    Ed Brooks
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    And I actually feel the 'getting found' part is way less than half of the true equation -- Getting found is but a fraction...
     
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