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Happy Holidays from DealerRefresh

✨ AI Highlights

DealerRefresh founder Jeff Kershner posted a holiday greeting to the community, sharing a link to a holiday poem written by a long-time reader as 2011 wrapped up. Most replies were warm seasonal wishes, though one anonymous commenter pushed back on what they saw as negativity, sparking a brief exchange that hinted at broader industry tensions — likely around lead generation or third-party pricing tools like TrueCar. The thread is largely celebratory but offers a small window into the combative undercurrent that ran through dealer discussions at the time.

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