- Apr 6, 2009
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- Mitch
Thought I'd throw this out there as I write notes to complete a task our dealer has been pondering.
The problem: so many great ideas yet veteran sales people won't adopt until they know it's sure fire. (you know the rigamarole)
The quest: pick a sales manager and a handful of guys for exclusive "seal team 6" training, based on best practices and delivering an amazing customer experience, not whacking them over the head.
The ideas:
I feel like this list is a little week. What things would you suggest as must haves for a new age, specialized, customer centric ninja squad? Big question, I know...
The problem: so many great ideas yet veteran sales people won't adopt until they know it's sure fire. (you know the rigamarole)
The quest: pick a sales manager and a handful of guys for exclusive "seal team 6" training, based on best practices and delivering an amazing customer experience, not whacking them over the head.
The ideas:
- personalized videos for phones ups/e-leads before they arrive
- CRM training at a higher level
- Hook Logic training to help phone to show
- Content library of pdf's and links to product reviews etc... to share with prospects
- a strong understanding of CRM emailing - how and when to use certain templates
- personalized sales rep landing page on our site... like this but a sales rep not a Ford Escape.
- session with BDC to know how to work best with them and what they do
- suggested books to read: To Sell Is Human by Dan Pink, Influence by Robert Cialdini, How To Win Friends & Inluence People - Carnegie
I feel like this list is a little week. What things would you suggest as must haves for a new age, specialized, customer centric ninja squad? Big question, I know...
