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Jeff Kershner

Founder
May 1, 2005
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Jeff
Despite the wide adoption of Google Ads, dealers are still unclear on how to measure its effectiveness. :banghead:

What is SEM worth these days?

@brianpasch, founder of PCG Companies, shares the findings from his latest research on Google Ads | Paid Search. He promises some shocking outcomes!


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Enjoy the recording.


 
Aug 9, 2021
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Chuck
Super insightful discussion today. I really enjoyed it! Loved the discussion about conversations/real time retail shopping support concepts. DR technologies that provide shoppers only navigational capability and minimal to no "interaction" capability during the process will continually fall short.