Last night, I was at a buddy's house and his 21-year old next door neighbor came over and he was showing me his newest phone, a g5 Active. (It's sick.) Anyway, at some point, I moved away from smartphones and asked him what operating system (Windows or Apple) he used on his laptop or whatever. "Neither," he replied. "Linux?" I said. "No, I mean I don't have a computer." "What happened to the old one?" I asked. "I've never had a computer," he replied. "Is that right? Is that right?" was all I could muster. Ha. That was a moment because, being an online marketer for dealerships, I read, hear and experience first hand (Google Analytics) the growth of mobile, but I guess all the stars were aligned for me to just get the message in a big way. I wanted to know more. "Ok, so of all your close friends, how many would you say have laptops or desktops?" "Nobody I know," he said. I was seriously taken aback. Like I said, he's just 21 and works as a furniture mover so there's no need for him to write papers, which would necessitate a computer under normal circumstances. "What do I need a computer for? I text, email, research, get maps, shop and do all that stuff from my phone. I always have." Ok then. Got it. That's a big, first-hand lesson for me.