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Mobile performance issues on dealership websites

darrenstromain

Green Pea
May 11, 2026
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Darren
Why are so many dealership websites still slow on mobile?

Usually it’s a combination of:
  • heavy scripts
  • inventory integrations
  • third-party tools
  • bloated templates
The issue isn’t just rankings anymore.

Poor mobile performance can impact:
  • engagement
  • lead submissions
  • conversion rates
I’ve noticed a lot of dealer sites struggle once multiple vendor tools start stacking on top of each other.

Curious how many dealerships are actively monitoring Core Web Vitals right now?