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Ode to #DSMV

Jeff Kershner

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I'm sure by now most have seen photos and heard about the Digital Summit at Mountain View event we held at Google Headquarters last week. It truly was an amazing experience.

Experience - not only was this a conference full of rich information but it was an experience for all that attended. From listening to Guy Kawasaki speak on "Enchantment", to engaging with the main members of the Google Ad team to having the opportunity to tour the Google campus - this was an experience.

While I was in the middle of writing a short review around the Summit, an email from Kate Frost hit my inbox. She did such a superb job in capturing the experience in a short poem she had written. She asked if I would like to publish it here on DealerRefresh. I of course said YES.

Kate is a poet and I didn't know it! - that's about as poetic as I get.
Shout out to Duncan Scary
Jeff Kershner and the crew
For a fabulous time
At Digital Summit Mountain View

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Arrive at the conference
Walk into Google’s lobby
Who’s standing in front of me?
Mister Guy Kawasaki!

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Snap a photo with Guy
And a picture of the slide
Mobile upload to Facebook
Shows damn, “I’ve arrived!”

So many speakers
With so much knowledge
I learned more in 2 days
Than 4 years in college

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The presenters were all great
But if I had to choose three
My favorites are as follows:
Amir, Cardone & Kawasaki

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Amir took the stage
And class was in session
The “Psychology of Persuasion”
Taught the room many lessons

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Cardone was full charge
Turning twelve steps to four
Said shortening the sales process
Will help you sell more

Guy was enchanting
As you would expect him to be
There was no doubt about it
He achieved “likability”

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Second day at Google
This place is insane!
Forecast for the day?
Some Frost and some Rain!

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A tour of the campus
And a trip to the store
Left all of us wishing
Our suitcase’s could hold more

It was great to see old friends
And connect with some new
Sharing so many ideas
I may have forgotten a few

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The conference is over
Big thanks to Haystack
Are you planning one next year?
I can’t wait to come back!

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Big ups to John Lamb,
Chris Fousek from Boston
Kevin Frye and Jim Bell represent
You guys are awesome!

-Kate Frost

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Best training event I have attended in the last 5 years! When you can hear it directly from Google's best people at their headquarters, you know you are getting the real stuff. The guest speakers were top notch, and the smaller environment (less amount of people attending) meant more people were willing to share their cutting edge ideas.  I left this conference with several ideas that I intend to implement in the upcoming months.  Great seeing everyone there, great summary poem Kate!
 
Thanks for taking the time to discuss this, I feel strongly about it and love learning more on this topic. If possible, as you gain expertise, would you mind updating your blog with more information? It is extremely helpful for me.