Is this new?
If your social media is strong you probably love it...
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Stefan shares a video about Google's integration of social media results into organic search for logged-in users, asking if this is a recent development. Jeff explains that Google introduced Social Search in 2009 but recently expanded it to include publicly shared links from Twitter and other sites that appear annotated only to connected users. Stefan's key concern emerges: many dealers still struggle to understand why social media, reviews, photos, and descriptions matter for their online presence, despite these growing search integration features.