Should Dealers Post Content Across Multiple Site #bootcamp

[Jeff Kershner]

A topic of conversation that came about during the SM-2 Taking Social Media Marketing to the Next Level & Beyond session..

Posting Content Across Multiple Sites

Example:

You publish a new article on your dealer blog
You have this set up to post to your dealers twitter account
It also automatically posts to your dealers facebook fanpage

Then you publish the same article/content on Posterous - VOX - Merchant Circle - Typepad - Hubpages - Facebook Etc...

When does it become "Social Spam" AND when will Google eventually catch up with this and start knocking people/dealers/business that participate in this practice?

 

[joe.pistell]

Other industries are far ahead of ours. This marketing system is often called "Blog Farming". Take a look for yourself

blog farm spam - Google Search

 

[Mitch Gallant]

Does anyone have a good gauge on when this becomes spam? Our blog pushes posts to facebook and then we tweet new posts then add the article to delicious and "digg" it. This is our current "recipe" for getting more links and exposure to our blogs... too much? not enough? spammy? great for seo?

 

[Alex Snyder]

Duplicate content is duplicate content. If some of the verbiage is changed and anchor text is moved around, then it is okay.

 

[Mitch Gallant]

I haven't really been schooled on duplicate content and would really like some guidance. I really like the ford SMPR's and try to jazz them up with a local note but is there a rule of thumb for how much needs to be moved around or changed for it to not be considered duplicate text by Google? I think I need to get my but into an SEO boot camp.

Duplicate content is duplicate content. If some of the verbiage is changed and anchor text is moved around, then it is okay.