• This thread is just the tip of the iceberg.The people ahead of the curve aren't Googling for answers — they're already in here, having the conversations you haven't found yet. DealerRefresh is free.Get the full picture →

So much money left on the table...

Jan 3, 2019
283
200
Awards
6
First Name
Marc
So let's say you're an FCA dealership...

And using this very article...


What would prevent you from starting building up waitlist from customers that are most likely to change vehicle between 2020 and 2022...?

I'm just saying.

It applies to everyone else by the way. With a little deduction we can forecasts every new launch and prepare accordingly.
 
  • :light:
Reactions: mikesayre

✨ AI Highlights

Marc Lavoie argues that dealerships are missing significant revenue opportunities by not proactively building customer waitlists ahead of known vehicle launches and model changes, using publicly available information to forecast demand. He recommends using landing page templates and Click Funnels to systematically capture leads from customers likely to purchase within the anticipated product launch windows. The core insight is that dealerships can gain a competitive advantage through basic predictive planning and lead capture infrastructure before new models hit the market.

Replies Views 1 1,555 Started Last Reply