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The smart BDC

✨ AI Highlights

Alex Snyder shares his firsthand experience attending smart USA's dealer franchise meetings in Detroit, revealing the brand's plan to build a national BDC to handle all internet leads and OEM phone calls for its new American dealerships. Commenters debate whether OEM-run centralized BDCs can outperform dealer-level operations, raising concerns about CRM integration, regional sales differences, offshore call center quality, and whether manufacturers should stay in their lane and focus on building better cars.

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