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Craig,


WOW, you boosted service appointment to shoppers by ~250% WOW. WOW. Arrggg.. but because you've used leads as your KPI, it's considered a fail.


If you change your KPI to engagement, not leads, BAM!! This is a big win!


HTH

Joe

p.s. >80% of all of your stores sales were sold to silent shoppers (THEY HATE LEADS! ;-)