Websites
- Thread starter BillKVMotorCo
- Start date
There's definitely something here. I've worked with dealers who have tried all sorts of things, but they always have at least 1 step before getting to inventory. Taking customers directly to the inventory but still having a Service, Finance, Trade-In CTA on the page could be a great balance of catering to the majority of your website visitors.
For most dealers I've run the numbers for, if you subtract their paid user acquisition and traffic from 3rd party sites, the % of your total visitors that are looking for service is much higher (looking at only organic and direct traffic). As long as they can still find it easily, I think your approach is a much better approach than 90% of the homepages I see.
- Dec 19, 2018
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- Bill
My search is over and my new website (Kirksville Motor Company) is built (by Motive). Extremely excited about it. Has everything that I could want in a website. Looking forward to guest feedback.
- Dec 19, 2018
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Thanks, Jon. Them having visibility to view their other implementations on their site allowed me to go through and pick all of my favorite stuff that they have. I think that helped.
- May 1, 2005
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- Jeff
I'll need to take some additional time to dive a bit deeper, but on a quick overview =
- Dec 19, 2018
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- Bill
Thanks, Jeff.I'll need to take some additional time to dive a bit deeper, but on a quick overview =
- Dec 19, 2018
- 667
- 630
- Awards
- 8
- First Name
- Bill
I like the double rows taking less screen space. I think the icons draw attention as well. Counts are sweet.
