Nothing wrong with a healthy debate, but let's grow together.
Why You Should NOT Link To Social Media Sites
- Thread starter DjSec
- Start date
You’re clearly passionate about this topic.
Here’s a challenge: find a willing dealer, remove the Facebook icon buried in their website footer, and report back in 30-90 days on how their search rankings improved over the competition.
It's not that I am passionate about the topic, just tired of all the BS in the web design and SEO industry that hurts the customer but no one cares about.
The average website takes about 20 seconds to load, 98% of websites currently online are not ADA compliant, and about 99% have bad code, yet none of the SEO's or web designers are willing to even talk about these problems because they don't hurt them they hurt the end user.
Its sliders, links to social media sites, links in the footer to SEO companies and web developers, web developers talking about bespoke designs while using Bootstrap and SEO's talking about technical SEO when their sites take 45 seconds to load.
The real test would be to take an established domain name and rebuild the entire site correctly and see how it does.
I agree, a lot of website platforms in automotive are a mess.
So it sounds like you’re also acknowledging that removing a single social media link won’t move the needle much - if at all. The real issues run much deeper.
Yes, I agree with that but its just one of a lot of things that bother me, if I started a post for each things that bothered me they would probably ban me from the forum for making too many post.
However if someone had an old domain laying around not doing anything and was willing to pay for the hosting it would be fun to try and build out a website, built correctly, to see how it would do against all the others.
And post about it each step of the way like a Indie hacker...I wonder what it would do if you implemented all the things Uncle Joe talks about along with ADA compliance, .5 millisecond load times, W3C valid code, with and SEO expert like Greg Gifford pointing us in the right direction and making sure we didn't miss anything as far as SEO goes, and if you could get the community working together on the link building...I wonder.
This is similar to what Ben Hadley and Kyle Mountsier did for www.koons.com?
View: https://www.youtube.com/watch?v=5kLhOq4WllA
They did the whole "start from scratch" idea and built Koons a headless site that loads with lightning speed.
It might be good to get an update on this project from Jeff or Alex.
Hadley & Mountsier said they had made advancements the last time they were interviewed on Refresh Friday and mentioned they were possibly going to bring their load time developments more into the mainstream ... and potentially make it available to already established platforms. I'm curious if that's still in the works.
Also, it would be cool to hear from someone at Koons discussing how they've gone about maintaining the site -- a headless site can't be maintained and modified by just any old hack. Is Koons handling this themselves with an on-staff developer or is the Hadley/Mountsier staff maintaining the site for them?
The video is awesome and every dealership on the planet should listen to it, they talk about the increase in conversions from speeding up the site and they are hitting 2.6 seconds on the LCP, when I set my site up and get it fully optimized it will hit .5 milliseconds.
There is another video here
View: https://www.youtube.com/watch?v=JO9SsH_MW8o
He says that they were just focusing on speed and two or three weeks in they were hitting an 800% increases in conversion and 60 days in they saw a 1400% increase in conversion.
They had promised to double conversions but instead it was 14x what the site was getting on conversions.
It talks about how Amazon said for every 100 milliseconds improvement in load times they would make an extra 3 billion more per year.
He goes on to say that the #1 reason for shop abandonment is page speed. He then says that Google did a study that showed that for every 0.1 seconds that you eliminate from load time, you get a 7% boost in conversion.
In addition to this you also get improvements in rankings.
And dealership that is serious about making money should be looking at ways to increase their websites load times and should be testing it on their own outside of the made for the masses dealership developers.
Just my two cents.
View: https://www.youtube.com/watch?v=JO9SsH_MW8o
He says that they were just focusing on speed and two or three weeks in they were hitting an 800% increases in conversion and 60 days in they saw a 1400% increase in conversion.
They had promised to double conversions but instead it was 14x what the site was getting on conversions.
It talks about how Amazon said for every 100 milliseconds improvement in load times they would make an extra 3 billion more per year.
He goes on to say that the #1 reason for shop abandonment is page speed. He then says that Google did a study that showed that for every 0.1 seconds that you eliminate from load time, you get a 7% boost in conversion.
In addition to this you also get improvements in rankings.
And dealership that is serious about making money should be looking at ways to increase their websites load times and should be testing it on their own outside of the made for the masses dealership developers.
Just my two cents.
