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  • E
    Ethan Giffin replied to the thread Trademark your dealership's name?.
    Heather, Jeff is dead on... Studies have shown for Google that searchers are 3x more likely to click on the 'organic' listing vs. the...
  • P
    P Carlton Knoll replied to the thread 45% of the U.S. population visits an automotive website.
    Jeff, great link and info, thank you... as always, you have the best blog on the Internet for this subject matter. Do you know the site...
  • W
    Wayne Anderson replied to the thread AAISP - I'm confused!.
    IMO, all associations are designed to organize a market. It's a very complex form of marketing that is old, but proven. However, with...
  • Michele
    Michele replied to the thread AAISP - I'm confused!.
    I do agree with you on the purpose of their certification program. However, I thought that the conference was great! And I do think that...
  • J
    Jake Wirth replied to the thread AAISP - I'm confused!.
    Lets explore this issue: Here is the mission of the AAISP: "to enhance and improve the professional stature and prestige of Internet...
  • G
    It is abolutely fair. If I take the time to learn how to RUN an Internet department and its website, why shouldn't I take advantage of...
  • C
    Trade marks, product names and federally registered marks will only stop advertisers from using them in there ad copy. This practice...
  • L
    I agree Jeff...what's the difference? But... I think the real shame is that the majority of dealerships aren't paying attention to the...
  • B
    Bill, Google has a hands off policy regarding trademarks and Adwords. It is up to the the advertiser and the entity holding the...
  • R
    I don't think it is negative for a competitor to do this unless your dealership name is something unique. The problem with dealerships...
  • umer.autojini
    Well one thing good that is going for your dealership is the #1 spot in lcoal search results. I'm of opinion that down the road local...
  • B
    I run into this all the time. Best thing to do is trademark your name…then you can protect it online. I was able to get yahoo to block...
  • J
    Joe Pistell replied to the thread Four Ways to Improve Your Dealership Website.
    "...We have added a picture of the sales person who is sending the email ..." That's a good idea! For those of us that are working...
  • J
    Jake Wirth replied to the thread Four Ways to Improve Your Dealership Website.
    Great Basic Structure Jeff, I think the positive externalities that these 4 points share really can improve the Internet Operation of...
  • D
    D. Rawls (blog) replied to the thread Four Ways to Improve Your Dealership Website.
    Good Day Jeff; Absolute superstars will become par for the course in the very near retail automotive future. I commend you for being a...
  • C
    Chad Casey replied to the thread Four Ways to Improve Your Dealership Website.
    I have just found this site because of the article. So many ideas I cannot empliment them all at once. You had also mentioned...
  • Joe Hobbs
    Thanks I love this software tool for my inventory pics!
  • mattwatson81
    They key is to add dealer branding to your photos so they stand out amongst the crowd on classified websites. Get your logo and phone...
  • A
    Andrew Salamone replied to the thread Spice up your Vehicle Inventory Photos..
    I agree regarding the importance of image water marking. Users of our CarSpot Pro+Solo can automatically name photos, resize, create...
  • J
    Jake Wirth replied to the thread Spice up your Vehicle Inventory Photos..
    GREAT Product!!! Can't Believe it's FREE for Home Users. The Batch Rename Utility is handy when you have to FTP or Batch Upload Photos...
  • umer.autojini
    J, It's a really a nice tool. One can always do this by creating a droplet in adobe image ready. As far as inventory management goes...
  • R
    Ray (blog) replied to the thread Spice up your Vehicle Inventory Photos..
    Jeff, That is a good find. I never thought about watermarking pictures before uploading them. This would really help get your URL and...
  • J
    John Kimel replied to the thread Do you initially quote a Price via email? - Poll.
    No price quote = highest price. Internet shoppers are going to ask the nearest 3-6 dealers for a price quote. They will then narrow...
  • K
    Kevin Frye replied to the thread Do you initially quote a Price via email? - Poll.
    I believe the best answer to this lies within your market. Have you mystery shopped your competition? Do they submit price quotes...
  • DigitalRalph.com
    I think the wording of this question would have been better served by something along the lines of "When receiving a "Quote Request"...
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