We are using all 3. If the Vehicle of Interest is sold, we always include alternative inventory. I honestly can't say that we do that in all instances. That is something I need to look at closely especially on Facebook Paid leads. Those leads are never on my website so only see one vehicle.What channel are you using when following up? As in: email, text, phone call? Or a combo of all 3?
If it's email, are you including alternative inventory selection?