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Dealer's Digital Marketing Guide to SEO, SEM and Social Networking - FREE Webinar

I am a client of Brian's. I also work for the 2nd most profitable Nissan Dealer in the NE region. Since bringing Brian onboard as part of our online marketing strategy our overall traffic has doubled. We had over 20k visitors to our websites last month. This past Presidents Day weekend we had just shy of 7k visits on that weekend alone and 38 of the 69 cars we sold that weekend came as a direct result of our online efforts. Since I am someone who is quite knowledgeable about seo strategies, I am confident in stating that Brian is among a small list of true experts in this field.

Dealer's Digital Marketing Guide to SEO, SEM and Social Networking - FREE Webinar

Corey

I contribute on my Driving Sales blog which provides articles and tips to help the automotive community.

I also have been updating dealer-seo.com with additional examples of our work and success.

Of course there is only so much you can discuss without giving away the fire and your competitive edge.

That said, this seminar is not a sales pitch but a discussion of practical tasks that an ISM or GM can make happen to improve their Internet visibility by themselves.

It may seem simple to you but my estimate is that over 75% of the car dealer websites would benefit from the information in this free webinar.

Our industry needs to be able to compete against the larger 3rd party lead collectors and I'm doing my part to help.

Dealer's Digital Marketing Guide to SEO, SEM and Social Networking - FREE Webinar

that's a great reason why i don't sell consulting work or provide classes to teach others. i commented earlier that i am not real big on validation because not all popular browsers are. you were displaying the link, so perhaps you cared..

i found your pitch on this website so i clicked through and found a few more of your pitches, but not much else about the training material. i used my brain for a minute, and came up with, "maybe some of his strategies are applied to this website." i am sorry if my disappointment in the site linked above amazes you.

i guess i was looking for the fire. in a video you said you could rank amongst edmunds and automotive.com, but i was not particularly blown away by your example of bmw128i.com ranking for bmw 128i. that seems pretty straight forward to me.

Dealer's Digital Marketing Guide to SEO, SEM and Social Networking - FREE Webinar

It never ceases to amaze me that as I try to reach out an educate our industry, people take cheap shots whenever they can.

I take time to provide training and articles to help car dealers and the haters come out of the woodwork.

I place the W3 validator links to allow me to easily check my updates when I can. As fast as I'm posting, things can get missed like a target command. Clean code is not an SEO must but I like to encourage it.

Corey, why take a cheap shot when you have 33 HTML errors on your homepage? Anyway, thank you and now the 9 errors are now corrected. Get to work on your site now.

The fact that I list my other websites for my business in my footer is an issue for you? Each company portal has it's own purpose and its own lead flow. Is this a place to critic my websites? My business strategy?

Sounds a little bitter for some reason and I'm not sure why. This is not the place for cheap shots. You speak very loud for a PageRank 1 website.

Dealer's Digital Marketing Guide to SEO, SEM and Social Networking - FREE Webinar

interesting...an seo webinar from some company that has site wide footer links for "seonj.com" and "seony.com" -- a hot strategy that absolutely works wonders, and one of the links is a 404 not found. he's also got w3 validator links that reveal his site doesn't validate. i'm not big on validation, but i don't see the point in having the link on a page that doesn't validate. hopefully brian will stick to the basics until his own web properties can satisfy even the basic guidelines google provides like, "Check for broken links and correct HTML."

i know i should just bite my tongue on this kind of stuff, but holy crap.

Dealerflow - Car Dealers First Ever ERM (Employee Relations Management) Software

Llama and Roland, we felt a literal business implementation of Twitter (Yammer) would be too disruptive for dealerships. We don’t have a “following” aspect. Dealerflow asks, “where are you?” You set yourself to IN, AWAY, or OUT, and optionally enter details on your whereabouts or what you’re working on. Then anyone in the company can check your status from a computer or cell phone when they need to find you. Every day at midnight all statuses are reset.

We integrated statuses tightly with lots of other features in Dealerflow to give you tons of functionality in one system. If you use something like Twitter or Yammer, that’s one more app that just does one thing and that’s how dealers end up with lots of systems.

Dealerflow - Car Dealers First Ever ERM (Employee Relations Management) Software

I have been more of a supply chain practitioner, though I spent 18 months learning sales and business development at the start of my career on a dealer showroom floor. Leading supply chain notions of interactivity such as this have attracted real attention. Working with vendors, getting inventory, A/P, A/R, BHPH, parts, service maintenance, customer service, F&I, sales, (new & used) and even detailing (the wash rack) into collaboration in real time, could even be done on the demo drive with a tool like this.
This looks like a great value for the application, where it seems to be especially practical in multi-store operations.
While this does not appear to be quite XBOX Live for dealership management, it does appear to deliver fantastic improved professionalism for dealers, so often maligned by buyers, and brings commercial efficiencies. Keeping up productivity of employees, it could be a step toward active business interaction. Including VOIP and text is a long way forward from Nextel and calling for another staff member (sales reps over loudspeakers) could save any industry in a physical environment with tens of thousands of sq. ft.
The current challenge to the industry is dire. Those who invest today in such improvements will be well positioned when pent up demand and consumer confidence brings a rebound.

Dealerflow - Car Dealers First Ever ERM (Employee Relations Management) Software

I was wondering the same thing (about Twitter). There's also another service called Yammer (I have no association with them.) that does this on an enterprise level.

I really like the innovation Dealerflow has demonstrated with this product, but I wonder how many dealers like the idea of another software system.

Dealerflow clearly has some very sharp guys on board and have probably already those of these issues prior to launch though.

Dealerflow - Car Dealers First Ever ERM (Employee Relations Management) Software

I wonder if Twitter itself ( instead of dealerflow ) could be used effectively for communication within a dealership. It seems to be a pretty useful tool for keep groups informed and communication flowing. Might have to give that a shot one of these days.

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