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Creative use of Car Pics.

Anyone want to assist me with an experiment?

I currently have some time off while I am interviewing and just enjoying my (forced) break before getting back to work. I would like to do an experiment with some photos of vehicles. I have a lot of experience editing in lightroom (basically photoshop but for bulk processing vs PS individual photo processing) and am trying to put together a preset that 1) increases the appeal of pictures of a vehicle and 2) can be done quickly / efficiently so that it doesn't take 20+ mins per car and therefore isn't worth the time / effort.

Basically looking for someone to volunteer their photos of their vehicles before they get decompressed by whatever IMS, web provider, etc, otherwise I would just grab them off the internet.
I don't mind assisting, as long as you'd be willing to share the preset.
 
"more than 70% of time spent on the VDP is in the image carousel"

Not sure where this stat came from, but, this is intuitively logical.
I don't know where that stat came from, but I agree it is intuitive. What else would they be doing there, wading through 75 bullet points trying to get excited about sunvisors and power door locks? ;)

Here is some data for you Joe...

This comes from a joint effort by the team at Impel and Polk. 4M shoppers...60k Purchases...200+ dealers

5FF88B42-7870-41ED-AC47-2B8931B799AF.jpeg
 
JPG vs PNG is a tough conversation. Yes PNG is lossless, but unless you are saving photos at 32 bit (which is going to create huge files - slow load times) you are going to lose colors.
Logos, digital art, etc is where PNG shines. For real life photos especially where a variety of colors matters I think JPG is sticking around for the foreseeable future.
 

✨ AI Highlights

Joe Pistell advocates for making vehicle photos more engaging by adding people, bold titles, and creative elements like whiteboards with text overlays instead of using sterile, standard shots—arguing this approach increases click-through rates and tells a better story. He shares examples of BDC reps posing with vehicles and encourages dealers to use these creative images strategically on homepages, product pages, and special promotions. The key insight is that human connection in photos resonates with shoppers who are serious buyers seeking personalized help rather than just information, making creative merchandising an underutilized competitive advantage.

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