google analytics

  1. C

    Google Events for Dealer.com sites

    I know there were some people who were looking for dealer.com events to build their GA goals around. I managed to get them to send me a rough key that I figured everyone could use: Google event name Details Inventory Detail Media Tabs - User interactions with...
  2. C

    Google Analytics Goals setup

    I am new to the auto industry and I am trying to setup goals in Google analytics for our dealer.com sites. Anyone have any idea how to do this or what event actions/labels I can use to setup the goals?
  3. Miles Olson

    Google Analytics Tracking - Website Event Triggers

    I am trying to compile a somewhat comprehensive list of Google Analytics event triggers for the common dealer website platforms. For example, Dealer.com automatically fires an event trigger (category="mycars-register") for users who provide contact info for "Get Price Alerts". They fire...
  4. Alexander Lau

    List of Google Analytics Goals per Automotive Web Platform

    This probably doesn't exist (considering the vast amount of automotive web platform providers), but a list of best practices and / or Google Analytics Goal standards (plenty of fixed URLs and request URIs / uniform resource identifier and even dynamically generated -- generally stay the same per...
  5. Alexander Lau

    OEM and Tier 2 Website Referral Lists

    I'm looking to filter a ton of OEM and Tier 2 referrals within Google Analytics. Does anyone have a good (aggregate) list of these? Much appreciated. Thanks in advance!
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