sales

  1. Chris Vitale

    Ninjas 5 Reasons Your Store Needs Phone Scripts

    At first glance, phone scripts may seem like something that isn’t necessary for your calls. Many people feel like they can be more successful if they are allowed to handle calls their own way. However, phone scripts are actually one of the most valuable tools you can use to not only have...
  2. Chris Vitale

    Ninjas A Buzzword a Day Won't Keep Bad Phone Skills at Bay

    "It's just another trainer," says the GM when reviewing the email the Dealer Principal sent him. There's no doubt that a lot of today's "training" is irrelevant and ineffective in assisting dealers and their needs. Sending a self-proclaimed "guru" in to speak to your Sales Managers, Sales...
  3. Chris Vitale

    No thanks, we're good...

    "The customers are still coming to us. We don't need your help – we're good and more profitable than ever. Cars are selling above MSRP." Selling cars above MSRP is not good practice, and neither is relying on the hot market we've all experienced these last two years. It's not “if,” it's “when”...
  4. Chris Vitale

    Resource Instructor Led Training 2022-07-11

    Our instructor-led training transcends industries! Proper phone training isn't just for car dealerships! Give us a call to learn more! Dial 618-4-NINJAS and let's get this party started! #training #party
  5. Chris Vitale

    What I've learned as a vendor: About Products (Part Four)

    Having the right products – tools and resources – on the dealer level can have a meaningful impact. But for every good product available there’s one that just doesn’t cut it. We’ve all at one point or another been pitched a lousy product peddled by our vendors, right? And some of us have even...
  6. Chris Vitale

    What I’ve learned as a vendor: About Customers (dealers’ customers – part 3)

    Buyers are liars – it’s a saying we’ve all heard and used on the dealer level. We’ve also had conversations asking if we’ve turned the customers into liars. So, it poses the question – based on the games some dealers have played these last two years – are we turning the customers against the...
  7. Chris Vitale

    What I’ve learned as a vendor: About Dealer GM’s (Part Two)

    A dealer is only as good as its GM. A bad GM can wreak havoc on your dealership's success. In the last two years, it’s been a wild ride. And for some GM’s a wild joy ride of selling over sticker, forgoing training, and worse - falling back into bad habits. Habits like not following up with...
  8. Chris Vitale

    What I’ve Learned as a Vendor About Vendors

    Have you ever experienced a relationship with a vendor that went south because they failed to deliver on their word? Where they spend more time peddling excuses than making things right? I just recently went through a vendor break-up. Asking myself, why do we allow bad vendors to continuously...
  9. Holly_phoneninjas

    Ninjas Why You Should Outsource BDC

    Why You Should Outsource Your BDC I recently read an article that referenced Mike Johnson, owner, and president of Antelope Valley Ford and Shuttle Lincoln Mercury in California. He likes to tell people he invented the BDC 20 years ago. He tells the story of a young woman that called to sell...
  10. Auto_NC

    Used Market Softening?

    Has anyone else seen a dip in sales, lead volume, and close rate on their used inventory? We saw a dip in January, things picked up slightly in February, but again, March dipped back down to similar levels we saw in January. Hard to pin point the root cause (market, gas prices, Russia/Ukraine...
  11. Chris Vitale

    7 Good Reasons Your Salespeople Need Coaching

    There are actually over 50 reasons why your Salespeople need coaching. They may not know it; but you do. Their managers know it. Their customers feel it. Even if your customers don’t know what Coaching is, they know how they feel during and after an encounter with an un-coached Salesperson...
  12. Chris Vitale

    Phone Coaching vs. Sports Coaching…. What’s the difference?

    “EXCELLENCE IS THE GRADUAL RESULT OF ALWAYS STRIVING TO DO BETTER.” - Pat Riley, President of the Miami Heat There are obvious differences, of course, and yet many clear similarities, between a sports coach and a phone/sales coach. Sometimes, this analogy can be useful in understanding how...
  13. R

    How do you collect emails in bulk?

    How do you collect emails of employees in target positions in bulk? I've used apps and extensions like Email Hunter and similar, but they take a lot of time for each potential lead. I also found a company providing customized B2B email lists Gethrough Custom Mailing Lists Seems good but would...
  14. shaughnessy2323

    If you lost your wallet but then found it, would you keep looking?

    Some of you may remember using the above as a close back in the day. “Well Mr. Customer, you said this is the exact car you want, the trade value is also what you wanted, and the payment fits your budget. What is there to go home and think about or what are you going to keep looking for?” I...
  15. Chris Vitale

    We Are What We Repeatedly Do

    You'd be living under a rock if you hadn't noticed that dealers cannot keep enough inventory on their lots right now. Heck, cars are selling before they've even arrived! Not to mention, because of the short supply, dealers are actually making profits on the frontend again (it’s glorious!)...
  16. Chris Vitale

    What’s a “chip shortage?”

    CLICK HERE - The negatively impacted makes and models from the chip shortage! Thoughts?
  17. AlphaLead

    What is rejection and how can you deal with it?

    Rejection happens. Don’t take it personally. It’s more important to concentrate on how to make the dealership experience more appealing. Focus on exceptional customer service. You should be confident, but not arrogant – it can scare your clients away. Over 60% of people choose the dealership...
  18. Alivia Heath

    Alerts in the Background….

    My question to you is, why are we alerting dealerships to everything that their salespeople are doing wrong if they don’t know what to do to fix it!? You know, those text and email notifications you get from your call tracking provider. The ones that tell you that your newest salesperson hasn’t...
  19. Alivia Heath

    Are You Just Making Excuses?

    Are You Just Making Excuses? Having been in the car business for nine years now on the vendor side, I have seen it ALL without even having to step foot into a dealership. But when I do happen to mosey on into the showroom (if I can make it in without someone basically greeting me in my...
  20. Chris Vitale

    Floor traffic sales ratio question....

    Working to confirm something and hoping for some insight from the community: Does anyone have their sold ratio for appointments that show up in person vs. those individuals which do not have an appointment but they still show up in person and buy? With most dealers in my market not picking up...
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