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Conquest Email Services - Exposed?

✨ AI Highlights

Dealers are being warned that some conquest email service providers are sending emails to invalid or out-of-state addresses, wasting dealership marketing budgets while artificially inflating campaign analytics. Industry professionals share cautionary tales and skepticism about the practice, with one vendor (Autosweet) responding defensively and committing to audit their own clients' results, while critics argue that buying or renting email lists is fundamentally flawed and that dealerships should focus instead on building their own customer data. The thread suggests that Brian Pasch's investigation into these practices has struck a nerve, with some vendors reportedly issuing cease-and-desist orders against him.

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